The editorial team
behind your newsletter.

A finished newsletter, every week. Your only job is to review it and hit send.

Want to see it in action? Book a walkthrough →

Podcasts • X / Twitter • Web Articles • RSS Feeds • Transcripts • Newsletters • Podcasts • X / Twitter • Web Articles • RSS Feeds • Transcripts • Newsletters •

You know you should have a newsletter.
You don't have 8 hours a week to produce one.

A good newsletter isn't one task. It's a dozen. Someone has to find the content worth covering. Someone has to decide what makes the cut. Someone has to write it in your voice, not generic AI voice. Someone has to edit, fact-check, format, and get it into an email that actually renders.

That's a content researcher, a senior editor, a staff writer, and a production person. Four roles. Outsource it and you're looking at $1,800–3,000/mo for a mid-tier freelancer. Do it yourself and the work doesn't shrink — it just eats your week.

So the newsletter becomes the thing you'll get to next week. Then next month. Then "we really should restart that."

Not a copilot. A newsroom.

A full editorial team handles every stage of newsletter production. You review the finished issue.

Your team handles the entire production process — from reading your sources to writing, editing, and polishing the final draft. You get the finished result.

What arrives is a complete newsletter — formatted HTML, ready to drop into your email platform. A finished issue that reads like you wrote it with a free afternoon and a full editorial staff.

Your team learns your voice during a single onboarding session. Twenty-six questions capture how you write. Every issue after that sounds like you.

How it works

Brief your team

Tell us what you follow — the podcasts, accounts, and publications that shape your thinking. Your team reads everything new, every week.

Teach us your voice

One Voice DNA session captures how your newsletter should sound. It takes thirty minutes. Your team writes like you from the first issue.

Review and send

Every week, a finished newsletter arrives. Read it, adjust anything you want, and send. The entire production process is already done.

Signal, not noise

Your analyst reads every source you follow, scores each insight on relevance, novelty, and actionability, and decides what makes the cut.

Revised and polished,
not first-draft output

Every issue passes through a senior editor before you see it. Multiple review passes catch weak transitions, buried leads, and filler.

Your voice.
Not anyone else's.

A Voice DNA session captures everything that makes your writing yours. Two clients using the same sources get newsletters that sound nothing alike.

Meet the team behind your newsletter

Your newsletter reads like it had a full editorial staff behind it — because it did. See who's working on your next issue.

Meet the team

Run an agency? Add a newsletter department overnight.

Offer newsletter production to every client on your roster. Your editorial department handles the work. Most agency partners clear 65–80% gross margin — without hiring a single writer.

Learn more

The editorial teambehind your newsletter.

You know you should have a newsletter. You don't have 8 hours a week to produce one.